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« Reason #7: Small Companies Increase Competition | Main | Reason # 5: Local Businesses Provide Unique Character »

Reason #6: Local Businesses Have a Diverse Product Selection

As our world continues to gradually decrease in diversity, the products available to us from store to store follow suit. However, many small businesses offer a refreshing, unique selection of products that are not sold in chain stores. Independent retailers have the flexibility to select products based on their own interests as well as the needs and wants of their local customers rather than on a national sales plan. This provides consumers with a broader range of product choices which is refreshing to see after finding identical products sold at chain companies.  Locally-owned companies sometimes even sell products that are hand-made by others who live in your community and are truly one of a kind.

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